Guest Posting and Guest Hosting: Best Practices

an image of person with open arms, with the title of the post in the background

Guest posting. What is it, and why do it? What are the pros and cons?

What is guest hosting? Why host guest bloggers?

What qualities do great guests and hosts have? What are the rules? Who makes them up?

These are some of the questions you may have about guest posting and hosting and, whatever your experience with it—as guest, host, both, or neither—you will have answers to these questions by the time you finish this post. Guaranteed.

Today I will:

1: Define guest posting and guest hosting.

2: Tell you some pros and cons about guest posting and guest hosting.

3: Provide you with some guest-i-quette and host-i-quette best practices (etiquette that guests and hosts should follow).

A Brief Intro to Guest Posting

Guests don’t always follow proper guest posting etiquette, and hosts don’t always provide clear guidelines for guests to follow. As a result, more time is often spent emailing each other back and forth instead of on the post itself, trying to figure out what’s going on, what’s expected of them, and resolving problems.

How can this situation be rectified?

The solution is actually quite simple: Know what is required of you—whether you’re a guest OR a host.

The fact is that there are often many problems that arise simply because many bloggers have not developed their own set of guidelines for their guests to follow and many guests don’t know the best practices of offering someone a guest post.

Definitions of Guest Posting and Guest Hosting

Guest posting is defined as writing a blog post and having that post published on someone else’s website. It is also called guest blogging.

Guest hosting is when you allow someone to write something for you and publish that post on your website.

just words that say guest blogging

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G Suite and 5 Ways It Can Benefit Bloggers and Entrepreneurs

5 Ways G Suite Can Benefit Bloggers and Entrepreneurs

Imagine you are running a business or an institution.

Would you use some applications just because they are free, even though they come with annoying advertisements or they have glitches, at times? Probably not. I am sure you will not find it convenient to work with such free applications because those apps give you limited features, very little storage, insufficient security, and come with malware.

If you are an entrepreneur or a blogger, you probably want to achieve entrepreneurial excellence. Therefore, I know you will want your presentations, documents, and/or spreadsheets to be professional. With free apps, you often cannot have that. Moreover, you have to download different applications for documents, spreadsheets, email, etc.

So, as an entrepreneur, you look for a package that gives you all the applications in one platform, with sufficient storage and security so that you do not face issues while using the applications and you can concentrate on other important work.

If you are an entrepreneur or a blogger, you want to manage your documents, spreadsheet, email or a presentation without any interruption. In such a case, you must get G Suite to overcome issues with free apps.

What is G Suite?

G Suite is a package of different applications like a spreadsheet, documents, email, presentations, etc., that help entrepreneurs or bloggers run their businesses smoothly.

It’s advantageous to get the essential IT services within one package! You will find it very convenient and efficient to have everything in one package that also comes at a low price.

There are many advantages to using G Suite. Here are the 5 most significant benefits that make G-suite a preferred option over the free apps.

5 Ways G Suite Can Benefit Bloggers and Entrepreneurs

1: Enhanced security of your data

Nowadays, data security is the biggest issue for most business owners. If you are a blogger or an entrepreneur, you want your data to be secure because you may end up losing everything if your data is not safe. Cybercrime and cybersecurity for entrepreneurs have become serious challenges, so it is critical to protect important data related to your business. With G Suite, your data is saved in the cloud, so there is no chance of losing data. Not only that, but you can also track your employees’ devices using G Suite.

Related: 4 Simple Ways for Small Businesses to Protect Themselves Online

Related: Security Tips for Freelance Writers and other #Entrepreneurs

2: Get a Business Email

If you are an entrepreneur, don’t you think it is professional to have an email address with the domain name of your company?

Having an email address like [email protected] is very professional. Not only that, but it also brings more confidence to your business partners and clients. Many companies do not provide an email address to the entry-level employees that looks professional, but with G Suite, you can create email addresses for all of your employees with the domain name of your company, and you won’t have to pay anything extra for this. Read More

Why Becoming an Author Can Help Your Business (and How to Become One, Easily!)

Why Becoming an Author Can Help Your Business

Becoming an author can help your business in many ways.

The wonderful thing about today’s digitally advanced world is that anyone can become an author. Yes, ANYONE.

If you’re an entrepreneur or business owner, there are 3 reasons why you should consider publishing a book or an e-book (or both!). You will learn these 3 reasons in this article.

You will also see and hear proof of how becoming an author can help your business from 4 real people I know!

Plus, you will learn how to become an author within months, easily!

I will also outline the steps for how to write a book and give you additional information regarding printing and formatting your book.

You can even watch a video of the steps to becoming an author. (This is Video #2. I did a Facebook Live video about the contents of this article before this post was published. This LIVE is Video #1.)

And… you will see that becoming an author is easy if you have help (and patience) and follow these exact steps to becoming a self-published author on Amazon/KDP.

Video #1: Why Becoming an Author Can Help Your Business + How to Become One, Easily!

1: Becoming an author adds credibility (+ several other things)!

The first way that becoming an author can help your business is by adding more credibility to yourself as an expert in your business field—whatever field your entrepreneurial skills happen to lie in.

Becoming an author can help your business because adds prestige to your life and your business.

It also gives you bragging rights and allows you to truthfully say, “I am an author!”

Becoming an author can help your business in other ways, too. It can lead to other opportunities, such as creating more books, having book signings, and even creating courses based on your books, which will help you earn more money!

2: Becoming an author will help your business because you will earn extra passive income by selling your books and/or e-books!

There are three types of income: portfolio income, active income, and passive income.

Portfolio income is income from investments, dividends, interest, and capital gains.

Active income is generally defined as income earned from selling a service.

Passive income is defined as money you can earn on an ongoing basis that doesn’t require any effort except for the initial work, such as rental income, affiliate income, or book/e-book royalties.

It’s always nice to receive an email notification saying that a deposit has been made into your account! If you become an author, this will definitely help your business profits skyrocket!

3: If you don’t publish a book, you are missing out on a huge market, so becoming an author will help your business reach new customers!

A lot of people are on Amazon as readers, not as consumers of your product or your services, but you can easily convert them to consumers if you publish and sell an e-book.

Why and how?

As a business owner, you are probably already on social media (Facebook, Twitter, LinkedIn, etc.) and you already have a bunch of people on your email list… so you are already reaching a ton of people. That’s great, but you still aren’t reaching the Amazon audience.

There are millions of people on Amazon who are readers. They like digesting stories and learning new information. (People buy books for many reasons.) If you don’t have a book to sell on there, you’re missing out!

If you publish a book that is based on something related to your business, then you can put it on Amazon and tap into that market. You can use your e-book as a funnel to take those readers from Amazon and funnel them to your website to your products, to your services, or to whatever it is that you’re offering! How? Just include some hyperlinks in your e-book and entice readers to click on them!

Amazon will even help you make sales! If you’ve ever bought anything from Amazon, you already know that Amazon recommends certain products by saying, “People who bought this also bought…”

Clearly, Amazon is THE way to go if you want to earn some extra cash and tap into a new market! Becoming an author can help your business become more profitable! Read More

Why Evaluate Your Business? (+ WHAT to Look At)

Why Evaluate Your Business? (+ WHAT to Look At)

A business evaluation can provide you with valuable insight as to how your business is making money and how you’re spending it. Taking a closer look at your finances can reveal things you never knew about your company’s finances, and where you need to plug potential holes in your expenses.

Here are 5 things you should evaluate when performing your business evaluation.

Business Evaluation Component #1: Employee Performance

Labor is probably the biggest expense for your business, and if your employees aren’t measuring up to certain standards, you’re throwing away your money. As business owners, we set standards to ensure that we’re paying employees fair wages, based on what they can do and how well they perform in their areas of expertise. If employees aren’t measuring up, it’s time to take a look at how this really impacts your finances.

Let’s say you’re paying someone $50,000 per year for a high-level job that requires a lot of work. This employee has continuously failed to meet goals throughout the year, causing other employees to have to pick up the slack and help do their job. Not only is this detrimental to the cost of keeping this employee on the payroll, but it can cause serious frustration and extra work for other employees.

If someone on the payroll isn’t measuring up, perform a review twice a year and give them goals to reach. If they continuously fail to meet those goals, it may be time to consider seeking out a new person to fill that position.

Additionally, because blogging can help your business thrive, you should be sure to hire bloggers who can create compelling content for you on a regular basis. This will help boost your brand’s visibility online as well as help you rank in the search engines. Read More

How to Become a Self-Published Author on Amazon/KDP

How-to-Become-a-Self-Published-Author-on-Amazon

How to become a self-published author on Amazon/KDP is the topic of this article. It contains both an infographic of the steps as well as the steps listed in text form, with a full explanation for each one.

Self-Publishing (and Becoming an Author) is Easy!

Self-publishing in today’s world is easy. ANYONE can become an author, nowadays!

Many people, however, get overwhelmed with the process, because there are many steps involved in reaching their dreams of becoming an author. That is why Wording Well offers help to those who need it!

That is also why I put together this article. It outlines the steps to becoming a self-published author and how to self-publish a book on Amazon through KDP.

This article also lists the steps in the order they need to be taken, making it easier for you to understand what is required for you to achieve your dream!

An Infographic of the Steps for How to Become a Self-Published Author on Amazon/KDP)

The following infographic lists the steps for how to self-publish a book on Amazon.

Below it, you will find a full explanation for each step, so keep reading!

infographic for How to Become a Self-Published Author on Amazon/KDP

A special thanks to the team at AirTract for creating this infographic for me!

A huge thanks to InVideo (affiliate link) for making this video for me! InVideo (normal link) is an SaaS platform that helps anyone transform their content into great videos. They help serve publishers, media companies, and brands to expand audience engagement through the power of video content.

How to Become a Self-Published Author on Amazon/KDP

1: Write a book.

This is the hardest part of the whole process. It’s time-consuming. You might suffer from writer’s block during this step. You might lack discipline while writing your book. That is why it is important to hire a coach or find an accountability partner who will help keep you focused and on target during this phase.

There are many steps involved in writing a book and the best one I have found to help you through your journey is the post from Write to Done called The Ultimate Guide to Plan and Write Your Book. It contains the following tips you can use:

Step #0: Check That People Actually Want This Book
Step #1: Get Clear About Your Book’s Eventual Format and Purpose
Step #2: Figure Out a Working Timetable
Step #3: Get Your Book’s Outline Started by Mindmapping
Step #4: Develop Your Ideas into an Outline
Step #5: Fleshing Out Your Chapters with Key Points
Step #6: Make Writing a Breeze with Your Standard Chapter Template
Step #7: Tackle Your Writing in a Sensible Order
Step #8: Staying Focused When You Sit Down to Write
Step #9: Knowing How to Write Each Sentence of Your Book
Step #10: Follow Your Working Schedule (and Get Back On Track When Needed)

Of course, if you are writing an e-book instead of a full-length novel, this step won’t take you nearly as long!

2. Edit your book.

Hire Wording Well’s editor, Lorraine Reguly, for this! (Yes, hire me to edit your book. I am a FANTASTIC editor! Just check out the testimonials I have received from some of my clients!)

Editing is a necessary component of the writing process and is essential to your book’s success.

If your book is not properly edited, you will receive bad reviews on Amazon, you will lose readers, and you will lose money. People won’t buy your book if they see negative reviews. They also won’t buy any additional books you might write.

It’s worth it to pay for an editor’s services, skills, and knowledge ONCE. By investing in an editor, you are also investing in yourself. You are proving that you are worth listening to, too. People will, therefore, be impressed with your book, the way it was written (ergo, the way it was edited), and you will gain fans for life! You will also reap additional rewards, such as great reviews on Amazon!

3: Finalize the book’s text.

If you have hired me for Step 2, this part will already be done.

If you hire a different editor, that person might suggest you rewrite some sections of your book. In that case. you will need to have your book proofread by an experienced editor or proofreader (such as myself). Do this to ensure the quality of your book is high and your words, sentences, and paragraphs are perfect (without typos, grammatically correct, and impactful).

4: Add images, if desired.

Images are easy to add to books (to both the digital and print versions).

Many authors are now adding images to their books because it’s easy to do so.

I included many images in my book, From Nope to Hope.

book cover for my book, From NOPE to HOPE
Maxwell Ivey included many pictures of his trip to New York City in his book, The Blind Blogger’s NYC Adventures. (Note that this link is an Amazon Associates affiliate link.)

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