Security Tips for Freelance Writers and other #Entrepreneurs

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Security tips for entrepreneurs is not something that is often discussed… but it needs to be!

Entrepreneurs, including freelance writers (and anyone who works with digital files on a daily basis) need to be aware of the steps they can take to ensure that their hard work is not lost, deleted, or stolen, never to be retrieved.

The purpose of this article is to share some security tips you can follow easily to protect your computer/laptop and data from being compromised. Read More

A 12-Section Guide to Branding Your Business Online

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Branding your business is easy if you know exactly how to do it. Unfortunately, most people have a hard time understanding what branding is.

This guide will help you navigate your way through the branding process. It contains 12 informative sections.

Guide Contents:

I’ll also share with you the Slideshare presentation I made, as well as a true story about a presentation I gave on branding. I’ll actually begin with the true story, move into the guide, and share the SlideShare presentation at the end.

Following that is a special offer that I want to extend to new business owners, to anyone starting a website, to anyone needing help with a blogging strategy, or to anyone who still has questions and wants some advice.

I’ve been blogging and running a business for years, so I know a thing or two!

And if I don’t have ALL of the answers, chances are that I know someone who will.

 

Read More

The Power of Client Testimonials

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Trust. Credibility. Customer satisfaction.

These are three things you want your clients/customers to have.

One way you can achieve this is through testimonials, which can be very powerful (and will help you to achieve more sales)!

Article Overview

In this article, I’m going to cover everything you need to know about client testimonials, including

  • why they are so important
  • how to obtain them if you run an already established business
  • how to obtain them if you run a new business
  • the anatomy of a good testimonial
  • the different types of testimonials that exist
  • where you can use testimonials, and
  • how to make the best of the testimonials you’ve been given.

As a bonus, I’ll also mention a few things about how others can help you earn money through referrals, which are different but yet at the same time similar to a testimonial, depending on how you look at them! 😉

NOTE: This topic became of particular interest to me recently, because I was doing some work on my website. I created a new SERVICES OFFERED page, which now divides the four services I offer into four different pages. I also removed the testimonials from each section and gave them their own page!

Why Testimonials are Important

Client testimonials act as social proof – proof that you are who you claim to be, proof that you are trustworthy and honest, and proof that you can deliver what your client/customer wants.

The following three quotes speak to the power of testimonials: Read More

How to Ask for a Raise (and Get One!) from your #Freelancing Client

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Good freelancers know their worth, but new freelancers are often uncomfortable asking for a raise, even if they know in their hearts that they deserve it.

Asking for a raise can be intimidating for a lot of people. (Heck, setting your own rates is tough, too!)

Today, I’m going to try to make things more comfortable for you.

By the end of this post, you’ll have the confidence to ask for the raise you deserve!

You’ll also gain a bit of insight into the negotiation process through a specific experience I had with one of my clients.

Give Valid Reasons for Your Request

For those of you who have been following my blog for a while, you’ll probably remember that I used to guest blog monthly on a site called Dear Blogger, owned by Greg Narayan.

I took Greg on as a client back in 2013, when I first began freelancing, and performed three different services for him: writing monthly blog posts of my own, editing some of his blog posts, and sharing Dear Blogger posts on Twitter on a regular basis.

I was paid for each of these services, too.

After six months of writing fabulous posts for him (which were, naturally, edited to perfection!), I decided that the rate of $50 USD simply wasn’t enough anymore, and so I wanted to up my rate to $75 USD.

(If you take a look at the post I wrote for Dear Blogger called Guest-Posting and Guest-Hosting: Best Practices, you’ll not only be witness to some stellar writing but you’ll see that this post is priceless! The tips offered in that post are evergreen, too, which further proves that I definitely was not charging enough!)

Anyway, about three weeks prior to this decision, I had also decided to increase my editing rates. I gave Greg one month’s notice regarding this change, and I also posted a notice of the upcoming increase on my Services page.

When I sent Greg my “bill” for May 2014, I wrote the following email to inform him of the change I was making: Read More